SEO/SEM Content Expert (m/f/d)

Are you passionate about online marketing and search engine optimization? Do you know the ins and outs of search engine marketing and are you able to play out content skilfully? Then you've come to the right place!

We are looking for support in our product marketing team!

Your responsibilities:

• Together with the team, you take care of the creation and optimization of landing pages with meaningful content.
• You regularly exchange ideas with colleagues and the management to ensure continuous optimization of the website.
• You independently drive changes to the structure and content of the website to improve SEO positions for defined keywords.
• You continuously keep an eye on our conversion rate and monitor it through regular A/B testing.
• You independently set up search campaigns, analyze, test and optimize them.
• You constantly learn about new trends in the field of SEO / SEM and collect ideas on how to use them optimally.

Your competencies:

• You have a completed education with a focus on marketing or online marketing and have experience in the field of SEO / SEM / SEA, ideally in the software environment.
• You bring a high level of knowledge about ranking factors and SEO algorithms.
• You have experience with analytics and advertising tools including but not limited to Google Analytics, Google Ads, LinkedIn and SEMrush and love creating outstanding and compelling content.
• You bring excellent English skills and very good German skills.
• Your strength is to present complex and technical topics in a simple way for different target groups.